What is Play4Fun?
Play4Fun has been developed by Bullseye CX as a fast to market online social games platform that enriches relationships with customers. Play4Fun’s technology suite offers a pathway for brands to entertain and not just inform. Link the customers you want to your brand through the popularity of online game play.
With Play4Fun, customers will spend more time engaging with your brand, giving rise to a richer customer experience.
Play4Fun will help your brand nurture relationships across the entire customer lifecycle by intuitively matching game genres to market segments. Play4Fun can work with your brand to:
- Find the customers you want
- Increase engagement with the customers you have
- Re-engage the customers you have lost
- Connect online relationships to land based transactions
- Create stronger loyalty across all market segments
From online games player to paying customer, Play4Fun platform is ready for re-branding.
Clubs 4 Fun Play City
Bullseye CX created Clubs 4 Fun specifically for the Australian Licensed Club market. Play City, the first online social games platform for Clubs 4 Fun, has been successfully rolled out to a number of leading Clubs and is focused on:
Engaging inactive members
Acquiring new members of desired segments
Increasing loyalty with existing members
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Bullseye CX Services
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BI as a Service
The Member Alignment Program that Bullseye CX developed really got our staff thinking what drives our members purchase decisions. Bullseye CX has helped us achieve some great trading results with profits that have not been enjoyed for years.
Chief Executive Officer, Halekulani Bowling Club
We knew that great service would drive our business forward, BullsEye CX creates a tangible structure that binds together a range of customer service tactics. The Service Blueprinting program allowed us to identify what members really want in a service-package and gave us a tool to measure changes in customer satisfaction.
Chief Executive Officer, Dapto Rugby League Club
The Program developed by BullsEye CX really gave me a better understanding of which customers were walking away from my business. The “reconnecting lost members” program provided a great ROI and impacted positively on our profit.
Chief Executive Officer, Yarrawonga Mulwala Golf Club Resort
Bullseye CX’s MaCSEER yielded valuable insights into improving the customer experience for our members across the Mounties Group. Of particular value was Bullseye CX’s work around Employee Engagement that revealed opportunities to improve our front-line service capability.
General Manager, Mounties Group